How to Set-Up a Trade Show Display for Your Products

When you are setting up a trade show display for your products, it is important to keep in mind that the two primary reasons for participating in trade shows are (1) to increase name recognition for your company and (2) to generate leads.

Increase Name Recognition

Signage can make or break you at a trade show. Your signage is what trade show attendees notice before they notice what items are displayed on your table. Make sure that your company name and logo are prominently displayed so that people walking up and down the aisles can easily see them. Do not assume that having brochures on your table is sufficient to generate name recognition. Something has to attract people to stop by your table before they ever get a chance to see your brochure.

It is a good idea to have a raised element with your logo and company name prominently displayed. You could set up a screen behind your booth, or have a standing display directly on your table. The key is to have your company name and logo at eye level so that people can easily see them as they are strolling through the maze of vendor displays. The logo should be bold, and the name of your company should be large.

If people walk up to your exhibit and ask what company you are representing, you really need to rethink your display before you attend your next trade show. What you would rather hear is, "Oh you work for XTGH Company. When people respond in this manner, the name of your company is going to stick with them. It is much better to have visitors who were transported to your booth because of your company's name rather than the ones who just stop for a free donut!

Generate Leads

One of the reasons people love going to trade shows is all of the freebies that vendors give out. Interesting specialty item giveaways and food a good tools for drawing people to your booth. With that said, keep in mind that a primary reason you are participating in a trade show in the first place is to generate leads.

While you do not want to be stingy with your booth goodies, you also do not want to encourage trade show attendees to "grab and run" either. Do not put 50 pens and three trays of cookies at the same time. If you put too many items out at one time, they'll be gone immediately and you will not have any leads to show for it.

An excellent way to generate leads is to have a "register to win" basket or fishbowl on your table. Mention your drawing to people when they stop by to say hi. While they are registering, offer them a pen or a snack. You'll end up getting a registration form or business card with complete contact information all for the cost of a promotional pen or a snack.

General Setup Do's and Don'ts for Your Trade Show Display

o Do not overcrowd your booth. Show a few representative products, along with literature about your company and your business cards.

o Make sure there is room for people to easily access to promotional items or food that you are giving away at the event.

o Have a ready supply of pens on hand for people to use to register for your giveaway drawing.

o Keep in mind that people will assume that pens and any other items you put out on your table are giveaways. Do not display expensive or irreplaceable items.

o Sit or stand behind your booth.

o Always, always, always smile and make eye contact with people who approach your booth.

Lawn Care For Fungus

In lawn care, fungus is one of the many conditions you need to deal with if you would like to maintain a quality lawn. To know if you have this, you may notice yellow grass. But, this can be caused by other things as well, including insects or damage from chemicals and even gasoline spills. Yellow grass can also be caused by cutting it too closely, other disease or even dog urine. The fact is, you need to be sure you know you have a fungus before treating it as such. Once you know that you have this problem, then you can take the right steps to rectify the condition.

Using Fungicides

One of the most often used methods to deal with lawn fungus is a fungicide. There are several types of fungicides that you can use. The first is contact fungicide. The others include systemic fungicide and penetrant fungicide.

Contact fungicides are used to kill these pores that come in contact with the product. They remain there for the long term on the surface of the plant. A systemic fungicide is applied to the location and then it will move through the circulation system of the plant to protect the plant from the condition. The final option is a penetrant fungicide. This is similar to the others, but they are used heavily as preventative maintenance rather than a treatment. This treatment will prevent the pathogens from growing.

Types Of Fungus

When considering fungus, realize that there are several other types. Some of these including leaf spot melting out, grease spot, snowmold, brown patch and rusarium blight.

Many people are simply not experienced with this type of lawn care problem, which means it can be helpful for you to contact your local professional to help you in managing it. This is a good idea so that the professional can determine what the actual problem is, apply the appropriate treatment and you can have your located handled quickly and effectively. Handling the problem quickly allows for a long term benefit to the grass.

Taking preventative measures to help in stopping the problem before it happens is important. If you do notice something is not right, get help as soon as possible. If you simply leave it, chances are good that you will have a larger problem. If you wish to have a lush lawn, then you do need to pay attention to possible lawn care problems like fungus.

Learn About a Cellulite Treatment

Want to learn about a cellulite treatment that really works, for anyone who is willing to listen. First off let us describe what is cellulite and some very basic characteristics of it. Cellulite can have a orange peel like resemblance to it or is lumpy and sometimes dark in appearance. It occurs on the surface of the skin in troubled areas such as thighs, waist and even on the arms. It occurs in both men and women but is widely viewed as being a women's issue. With men having more muscle tone than woman and with some woman gaining weight during pregnancy or after childbirth it is easy to understand why the female gender seems to be more afflicted by this.

Secondly lets dismiss most of the myths or wives tales on what causes cellulite. Many people talk like cellulite is genetic or once you get cellulite you keep it forever. Neither is the case and most individuals do not want to know the truth about cellulite because they are usually having trouble removing it. It is easier to blame other causes of why they can not get rid of cellulite than to face up to actually trying to get rid of it. This brings us to our next subject of what are the real causes of cellulite and why it occurs more on certain individuals than in others.

Knowing what really causes cellulite to form in first place will help in understanding how to finally and permanently remove this unsightly skin. Everyone must realize that cellulite is not a skin issue but is an underlying structural problem. After people learn that it is a muscle issue they can focus their efforts more towards exercise or weight training rather than wasting money on creams and topical gimmicks. Individuals using even the most expensive lotions or creams will find themselves cheated when all is said and done. Leaving them at square one again only to start that dreaded search for a cellulite treatment all over again.

Another myth is that you have cellulite because of your older age. This also is obviously not true because we already established it is an underlying structural issue that can be solved with a little guidance in proper exercise movements. These targeted moves can be accomplished by any age group and are very easy to incorporate into a daily routine. It does not even matter if you started developing your cellulite in your teens, thirties, forties or fifties these moves will benefit anyone. Just pushing ones self to follow through with the proper body movements on the affected areas will be the real major hurdle to accomplish.

Now that we know that some of the remedies to permanently get rid of cellulite is through proper exercise that focuses on the troubled areas. We can start to get to know our bodies a little better in order to be able to focus all energy towards the weak or underdeveloped muscles. Having the right body movement routine set in place will ensure a more beneficial exit of your efforts. People will be amazed at the results that woman of any age group or background are having with the right exercises made to tone, shape and tighten those troubled areas. So focusing on diet and exercise will be more beneficial than worrying about quick fixes of creams or any topical devices.

Liposuction Lymphedema – A Form of Treatment

Survivors of breast cancer treatment can now look forward to a new technique for treating lymphedema -liposuction for lymphedema is being promoted as another option available to patients. There are still some reservations among doctors, however. While some feel that this is a radical new method, there are others who feel liposuction would only aggravate lymphedema and her patients should continue the decongestive therapy along with compression bandages. Recently, in Sweden, Dr. Brorson has used liposuction for treating patients with post-mastectomy arm lymphedema. The procedure was a success and about 70 patients who had undergone the treatment found that the swelled completely and did not recur.

Liposuction is a surgical procedure that removes surplus fat from the thigh area or the stomach. Incisions are made to extract the extra fat; Similarly, in liposuction lymphedema treatment, 15-20 incisions are made on the affected arm of the patient. The controversy is about the surgical incisions which, doctors feel, may complicate matters for the patient. However, liposuction is performed only on those patients who have long-standing lymphedema and who do not respond to the usual therapy of massage and bandaging. Such patients usually have a very severe case of lymphedema with no skin pitting.

In normal circumstances, the body depends upon the lymphatic system to take care of the healing process. Lymphedema is the result of the injury of the lymph vessels and an individual suffering from it has poor healing capacity. Surgeons therefore opine that since liposuction involves surgical incisions, these may cause wounds and swelling in the lymphedema arm. Poor healing and a slow immune system make lymphedema patients prone to infections, which is not a good scenario for performing any kind of surgery.

The liposuction therapy for lymphedema patients conducted by Dr. Brorson has been accepted by the European Community. However, it is suggested only for patients with severe symptoms of lymphedema with no skin pitting. The procedure should also be performed only by trained and licensed surgeons. Even after liposuction surgery, the patients must continue to use the compression bandages. Taking the reduction of the arm into consideration, compression garments are tailor-made for the patients. During the course of a year after the surgery, arm measurements are taken to make new compression sleeves so as to sustain the reduction in arm volume.

Some cases of lymphedema have been the result of a liposuction surgery that was not done right. Liposuction for lymphedema patients may even otherwise be a risky proposition and the procedure may not have lasting effects. The 70 patients who have undergone liposuction treatment need to be monitored for the next seven years to find out if the treatment was indeed successful.

Liposuction is not meant to treat or correct the lymphatic system, so it is not a cure for lymphedema. Lymphedema can only be managed by taking certain precautions and taking steps to delay the sunset. Persons who have had surgery for removal of the lymph nodes must be alert to any signs of the condition. Bandaging of the arm and exercises can prove useful to reduce the severity of the condition.

Tea and Baby Boomers – Tea As a Building Block to Maintaining Good Health

The generation of Americans called, for want of a better term, “baby boomers” are getting older and health issues are now a factor in maintaining quality of life.

The “baby boomers” who are classified as those Americans born directly after World War II in the period 1945 – 1950 represent an large segment of the population because of the disruption in the birth rate caused by the dislocation of World War II. As they get older, maintenance of good health and a healthy lifestyle becomes paramount in their existence.

Health Problems

The major health problems today faced by almost all members of the population and particularly “baby boomers’ fall into three major categories:

  • Heart Disease
  • Type II Diabetes
  • Cancer

Heart Disease

Heart disease is the major killer of Americans and affects almost every American family. But the chances of heart problems increase with age. Heart disease includes heart attacks, strokes and other cardio vascular problems. High blood pressure or Hypertension is also a significant cardio vascular problem.

Type II Diabetes

Generally linked to obesity, Type II Diabetes is a major problem affecting the general population and particularly “baby boomers”. It can be fatal in many cases and seriously reduces the quality of life.

Cancer

Cancer comes in many forms and all forms are serious. Although medical treatment has significantly improved in recent times, prevention is still the best cure. Some of the most preventable forms of cancer are colon and prostrate cancer and these two forms are major threats to “baby boomers”

Modern Medicine

Modern medicine, coupled with breakthroughs in research has dramatically improved the odds on surviving all three major health issue faced by “baby boomers”. Nevertheless prevent is the bedrock of a quality lifestyle and good health. No matter how successful the treatment, it is always best to avoid the onset of disease.

What Do All These Major Diseases Have In Common?

Many types of heart disease and cancer can be prevented and type II diabetes can be avoided by maintaining a healthy life style that includes proper diet, regular exercise, reduction of stress techniques and periodic medical checkups. All these techniques are interrelated but proper diet is particularly important because of the contaminants in our environment and the adulteration with harmful chemicals of modern food processing.

Our modern food processing techniques rely of the addition of harmful chemicals and unsafe amounts of sodium and other preservatives in an effort to make our food convenient and appealing. Over the long run these products can degrade overall health and make consumers vulnerable to major diseases.

The inclusion of sugars and other flavorings also increase the chances of type II diabetes.

What is Considered a Healthy Diet?

A healthy diet is considered by most medical professionals as the first step to good health. Most doctors agree that a healthy diet is one that includes greater amounts of fruits and vegetables, high fiber, and reduced amounts of red meat. Processed foods, high sodium foods, sugar based beverages and coffee should be avoided.

Tea is a great substitute as a beverage because it is high in antioxidants and low in caffeine. Tea comes in many varieties and delicious flavor and can be consumed and enjoyed without the use of sugar. Drinking at least 5 cups a day is a good way to elevate good health and a sense of well being. Tea also has been used throughout history to restore health, reduce stress and support stress reduction techniques.

The health benefits of tea are well documented throughout history. Tea emerged over 5,000 years ago as a health drink and the anti-oxidants and polyphenols have helped millions of people restore good health and maintain a healthy life style. Tea also became popular as a pleasant tasting drink any time of the day.

Baby Boomers, start living a health lifestyle through proper diet, regular exercise, reduction of stress and regular check ups. Cure disease by avoiding it in the first place.

How to Get Rid of Inaction Paralysis!

How many times have you come up with a brilliant idea only to find yourself paralleled with inaction and wondering / regretting why you never pursued it?

How many times have you allowed those unfounded fears to stand in the way of your progress? How many times will you keep allowingaction paralysis to rob you of the life you want?

Whether you want to start a business, write a book or are looking for a new job or new clients, if you want to get results … you must act when your emotions are still high and the idea you have is sizzling hot! This is usually the time when the idea is so powerful and clear in your mind. You feel confident and enthusiastic … from this vantage point "anything is possible."

To turn intention into reality, you probably know that you not only have to "strike while the iron is hot" but also make your idea or goal hotter by striking immediately.

Since you realize this, as soon as the idea comes to your mind, you quickly begin to plan the actions you are going to take to ensure that you succeed. As you begin to get more specific on the details of the action plan … you suddenly begin to panic!

All sorts of fears and doubts begin to creep in. You begin to question yourself and your abilities. Questions like these begin to cross your mind … what will they think of my idea? What if they do not like me? What if it does not work? Am I setting myself up for rejection / failure? Will I be able to deliver? Can I really do this? Do I really know what I am getting myself into? Is my idea really worth the value I am placing on it? Does this sound familiar?

The moment you begin to panic is the moment that idea and intervention paralysis sets in! Your passion begins to fizzle and the importance and value of your idea begin to diminish in your eyes … if you do not STOP and recognize that this is something you can overcome … you stand to lose it all.

Here are 3 quick ways to stop intervention paralysis and get moving on your goal.

1. Acknowledge the negative thoughts you are having.

This does not mean giving in to negative thoughts; it means accepting that you are having those thoughts and preparing to deal with them one by one. I suggest writing down a list of all the thoughts that are standing in the way of your idea or goal.

For instance, if you want to present a business proposal to a company … the negative thoughts you may have are; the company will not be interested, my proposal will be rejected, I may not be able to deliver the results I promise and etc. Write each thought down.

2. For each negative (why not) give a positive (why) response.

For all the negative thoughts on your "negative list" prepare a positive response for each one by highlighting why you want to carry on with your idea or goal. For example: If one of your negative thoughts was "The company will not be interested in my proposal;" your response response to that will be "The company will be very interested because my proposal is in line with the company's vision and the work that I intend to do for the company will improve profits greatly, create positive publicity and boost the company's image internationally.

Whatever your reasons are, write down why you support carrying on with your idea or goal. This will help you get rid of what's holding you back mentally and allow you to start seeing the possibility of what you can do.

3. Prove yourself right!

The only way to prove yourself, is to take an action step in the direction you want to go. You can prove yourself right by either action or inaction. It's almost like a battle between good and evil. If you choose to give in to your fears, you will be providing to yourself that you can not really make it due to inaction paralysis. However, if all the fears you face, you boldly and courageously choose to go forward with your plans to pursue your idea, goal or dream … chances are that, you will prove yourself a winner!

Whatever you do, get rid ofaction paralysis and make deliberate plans to place yourself on the road to succes

Long Term Symptoms of Shingles

Shingles generally has few long-term symptoms. In fact, once shingles has cleared up, you generally do not have to worry about suffering from anything else. However, a very small number of those who suffer from shingles may find themselves dealing with postherpetic neuralgia, a very painful condition that may last for quite some time. Typically, older adults are more likely to develop this condition.

Postherpetic neuralgia affects your nerve fibers and your skin, and it may last for quite some time. The cause of the condition is the same as the cause of shouting and chickenpox: the varicella zoster virus. When the virus reactivates, instead of causing a shingles outbreak, it causes burning, aching, and shooting pains near the area where the shingles breakout occurred. The pain caused by postherpetic neuralgia does not occur all the time in fact, it may come and go without any warning, and it can be further aggravated by movement or when clothing comes in contact with the area.

What factors can cause a person to develop postherpetic neuralgia? As mentioned above, the older a person is, the more likely they are to develop the condition after a shingle outbreak. Those who have a history of prodromal pain or of ophthalmic zoster are at higher risk. Anyone dealing with a compromised or weakened immune system may also be more at risk for developing postherpetic neuralgia.

If you find yourself suffering from postherpetic neuralgia, you'll want to know what treatments are available. Unfortunately, the condition is quite difficult to treat. There are several different things that may work, including anticonvulsants, topical creams, antidepressants, and steroids. Not all treatments will work for everyone, and some do serious risks and side effects. If you're suffering from posthepetic neuralgia, discuss these treatment options with your doctor.

How to Remove Tonsil Stones – Curing Bad Breath

Are you feeling soreness in your mouth or facing certain dental problems? If you do, you probably have tonsil stones and you need to engage in tonsil stone removal.

Tonsil stone removal is not an easy thing to do if you do not know what to do. But first, before we dwell deeper into what tostil stone removal is all about, let's find out more about the history behind tonsil stones. You will learn all about how our teeth works.

For tonsils, the tonsils range can change starting from very smooth crypts with shallow pockets to rough deep pockets. Sometimes, the changes might even cause your tonsils to swell and it will start to hurt. Whenever your tonsils are swollen, it will lead to a chronic tonsillitis. What this means is that the opening of your tonsil crypts and its pockets will become much bigger and deeper. This condition worsens and it will allow a lot of debris to be accumulated in your tonsil crypts. That is how tonsil stones form and it forms during this stage and they will attempt Tonsil stone removal.

So how do people get rid of those pesky tonsil stones from their mouth? According to Tonsil stone removal guides, most people will remove their tonsil stones by poking their fingers into their tonsil! They will attempt to scratch it out with their fingernails or they might even use a sharp pointy object to do so. However, this is NOT an effective method. It is also not hygienic and you might even wind up damaging your tonsil in the process.

In the event that you truly insist on using your fingers, it is highly recommended that you wash your hands and your mouth with bacterial soap because you do not want to run the risk of getting infectious things into your mouth.

In order for you to successfully pull off Tonsil stone removal, you must follow the right guide. One very effective and better method compared to using your fingers is to use a cotton bud. This cotton bud is used to scrape out all of your tonsil stones gently. But make sure you moisturize the cotton bud with water because you do not want it to stick to your tonsils.

There are multiple ways you can utilize this to your advantage. All you need to do is get the right kind of information and you will know how to make full use of it easily. The truth is, tools alone does not just fix the problem. The real problem is with people! People are normally too lazy to take action and find solutions to their problems. They rather sit away and complain to their friends and family about their problems rather than invest in the correct methods to fix things. If you do not want to waste anymore time, it is more important to invest in the right tools as soon as possible. You should buy the right tools that will assist you with your tonsil stone removals otherwise you will be wasting a lot of time digging your own teeth.

Trigger Point Therapy

Introduction

Medical massage therapy procedure consists of mobilization of skin, fascia and muscular tissue, trigger point therapy, and post-isometric relaxation techniques. Each of these modalities is equally important in order to reach rapid and sustained results. For decades, massive utilization of medical massage has proven to be a safe and very effective method of treatment for the support and movement system disorders, inner organ disorders, stress management, and more.

In the last few years, there have been numerous arguments in within the professional community about practitioners utilizing manual therapy and trigger point therapy. In recent professional publications many authors have been raising the following questions: Is a trigger point a formation of fibroconnective tissue in muscles? Have histological studies ever been done on trigger points? Is there a theory of peripheral nerve pain at the motor end plate a new theory and the only theory? Are ischemic compression techniques for trigger point therapy safe and effective?

The brief answers on aforementioned questions are:

1. Fibroconnective tissue formation in muscles is myogelosis, an incurable muscular pathology.

2. In many cases myogelosis is the result of inadequate treatment of trigger points.

3. A trigger point is a pinpoint localization of pain that can be found in muscles, connective tissue, and periosteum. The morphology of this point of pain is such that the demand of blood supply is much higher than the actual blood supply.

4. The theory of peripheral nerve pain at the motor end plate is not a new theory.

5. Any theory must be supported by clinical output.

6. Ischemic compression as a method of trigger point therapy has been proven by at least 4 decades of massive utilization as a safe and effective method.

7. Ischemic compression techniques are applied by gradually increasing pressure, thus excluding the possibility of doing harm to the patient and to the therapist.

In the search for true understanding of pathophysiology, the body’s sophistication and complexity requires us to take an integrative approach to any issue. Thus I would like to present to the reader a short scientific review of the trigger point issue and the trigger point therapy concept.

The Nature of Trigger Points

There is no statement in the modern scientific literature that calls a trigger point a “taut band of fibro-connective tissue.” However, it was once used in the late 19th/early 20th century until histological studies conducted by German scientists (Glogowski, and Wallraff, 1951; Miehlke et al., 1950) showed that there is no connective tissue proliferation (myogelosis) in the area of a trigger point in muscles. “In our opinion, fibrositis (in regard to trigger points) has become a hopelessly ambiguous diagnosis… is best avoided” (Travell, Simons, 1983). However, connective tissue will grow between muscle fibers when a core of the myogelosis is formed (Glogowski, and Wallraff, 1951). Myogelosis is a clinical outcome of years of reactivation of the active trigger point in the same area. At the same time, trigger point therapy is useless if the core of the myogelosis is already formed.

In 1843, for the first time, the German physician Dr. F. Froriep described trigger points as painful formation in skeletal muscles. In 1921 another German scientist, Dr. H. Schade, examined them histologically and formed the concept of myogelosis. In 1923 the British physician Dr. J. Mackenzie offered the first pathophysiological explanation of the trigger point formation mechanism and formulated the concept of the reflex zones in the skeletal muscles where the central and peripheral nervous system play a critical role. The reflex zones concept was further developed by the American scientist Prof. I. Korr in 1941 in a series of brilliantly designed experimental studies. Thus, the trigger point concept was developed long before the work of Travell and Simons, who based their publication (see references in “Trigger Point Manual” by Travell and Simons) on the works of the scientists mentioned.

There are numerous published results of histological evaluations of the trigger point areas. Even in the short list of references at the end of this article you can find ample evidence under references 5, 6, 7, 13, and 15.

It is misleading to state that Dr. Travell and Dr. Simons recommended using ischemic compression for trigger point therapy. They advocated injection, stretch and spray techniques, and muscle energy techniques for trigger point therapy. Although, Travell and Simons did mention ischemic compression as an option based on the European medical sources, they never recommended it as a treatment method.

The Role of Vasodilators in Local Ischemia

Awad (1973) examined biopsy tissues from trigger points using an electron microscope and detected a significant increase in the number of platelets, which caused the release of serotonin and mast cells, which in turn released histamine. Both serotonin and histamine are potent vasodilators and their increase is a clear sign that body is trying to fight the local ischemia in the trigger point area. In his now classical work, Fassbender (1975) conducted a histological examination of the circulation in the area of the trigger point and proved once and for all that “… the trigger point represents a region of local ischemia.” The same results were obtained by Popelansky et al., (1986) who used radioisotope evaluation of blood circulation in the area of the trigger point.

The End Plate Theory

The end plate theory is not a new theory. Travell and Simmons constantly emphasize the nervous system as a critical factor in the development of the trigger point and point out the importance of end-plate zones. They even name special types of trigger points called “motor trigger points,” which are located in the middle of the muscle belly at the neuromuscular junction. “The functionally significant structure with regard to the innervation of muscle fibers is the myoneural junction (end-plate zone)…” and “Some trigger points are closely associated with myoneural junctions, others not.” (Travell and Simmons, 1983). The idea of the nervous system and the role of end-plate zones is not a new concept. As early as 1947 Prof. Korr addressed the same issues in his research.

According to histological studies (Heine, 1997; Gogoleva, 2001) chronic pain and low grade tension in the skeletal muscles and fascia are responsible for the low grade inflammation around the terminal parts of the sensory and motor neurons which end in the soft tissues. This chronic inflammation activates the local fibroblasts, which deposit collagen around the nerve endings forming so-called “collagen cuffs.” This additional irritating factor triggers an afferent sensory flow to the central nervous system, which is interpreted by the brain as pain. This mechanism is partially described by the generation of pain in the area of motor trigger points. We have to consider that the terminal parts of the sensory and motor neurons are located in the soft tissues, including skeletal muscles. In other words, it would be logical to assume that something must irritate the terminal parts of sensory and motor neurons. This something is a tension in the skeletal muscles, including trigger points that are not associated with motor trigger points (since they are located in other parts of the skeletal muscle). Keep in mind that any inflammatory condition, whether in motor end plates or in muscular tissue, means that there is a decreased amount of blood supply to this inflamed tissue. From this it follows that gradual ischemic compression can be viewed as an anti-inflammatory effort.

There is no doubt that myofascial pain can be the result of peripheral nerve abnormalities. An example of this would be the irritation of the sciatic nerve by an over-tensed piriformis muscle resulting in the formation of trigger points in muscles innervated by the sciatic nerve. This list can be continued because any peripheral nerve’s entrapment in the key areas will cause formation of trigger points in muscles innervated by this nerve.

If one examines a patient with peripheral arterial disorder (e.g., Buerger’s disease) one will find numerous active and dormant trigger points in the leg and foot muscles. It would most certainly be agreeable that insufficient arterial blood supply as a result vascular abnormality is responsible for the formation of trigger points in the skeletal muscles rather than abnormalities in the motor end-plates. The same is true for trigger points in the skeletal muscles, which are developed as a result of chronic visceral disorders (e.g., patients with cardiac disorders exhibit active trigger points in the trapezius, levator scapulae, and rhomboideus muscles). In such cases the end-plate abnormalities do not have anything to do with formation of trigger points in the skeletal muscles. They are the result of the phenomenon of convergence of pain stimuli within the same segments of the spinal cord, which are responsible for the innervation of both the affected inner organ and the skeletal muscles. In 1955 Dr. Glezer and Dalicho formulated the theory that still stands clinically proven. They proposed and developed maps of reflex zone abnormalities of the skin, fascia and muscles, including trigger point development.

The Energy Crisis Theory

There is another theory, which links formation of trigger points with the shortage of ATP in the affected muscles as a result of insufficient arterial circulation. ATP is the energy source for cellular function, including muscles. Authors of this theory, called the Energy Crisis Theory, pointed out the formation of the trigger points in very healthy athletes who did not have signs of peripheral nerve abnormalities and still developed active trigger points. Gradual increase of the resting muscular tone in normal muscles triggers local vasoconstriction, interstitial edema, and ATP exhaustion with the subsequent formation of active trigger points. Prof. D. Simons reviewed this theory as well, and even used extensively works done by his colleagues, Dr. D.R Hubbard and Dr. G.M. Berkoff, in his own research.

Trigger Point Therapy Protocol

Ultimately trigger point therapy has the following goals:

1. Eliminate protective muscular tension in the muscles that harbor active trigger points.

2. Eliminate condition of the hyperirritability of the peripheral receptors, especially pain receptors.

3. Block the pain-analyzing system of the patient.

4. Produce reflex vasodilation.

5. Eliminate local ischemia.

To effectively achieve these goals the practitioner should conduct trigger point therapy utilizing several equally important components:

1. Detect location of the active trigger point.

2. Detect the pathway of pain radiation and examine tissues along this pathway in case satellite trigger points are formed.

3. Place finger in the trigger point. Slowly apply vertical compression of the tissues until the patient feels the first sign of pain. As soon as he or she reports it stop increasing pressure but maintain it at that same level. After 10 seconds of pressure application, the pain that the patient initially felt will disappear. The patient should immediately report to you as soon as he or she feels the pain cease. During the next 20 seconds the practitioner will be able to get to the “bottom” of the trigger point without unwanted activation of the pain analyzing system and generating protective muscular tension in the affected muscle or muscles in the region.

4. To accomplish the first three goals apply effleurage and kneading techniques on the affected muscles in the inhibitory regime for 5-7 minutes (comfortable gradual increase of pressure, in the same direction of the strokes).

5. Exit the trigger point as fast as possible to produce quick and effective vasodilation and elimination of the local ischemia.

The correct protocol of trigger point therapy does not have pitfalls. This protocol is equally effective for the motor trigger points, as well as for other trigger points. The applied pressure is never strong enough to go over the patient’s threshold of pain, causing the pain and injury of motor nerve endings. Peripheral vasodilation restores local pH to normal, increases oxygenation of the tissues in the area of the trigger point, and gradually eliminates the trigger point.

References

1. Awad, E.A.: Interstitial myofibrositis: hypothesis of the mechanism, Arch. Phys. Med. Rehab, 54(10):449-453, 1973

2. Fassbender H.G. Pathology of the Rheumatic Diseases. Springer-Verlag, New York, 1975

3. Froriep, F. Ein Beitrag zur Pathologie und Therapie des Rheumatismus. Weimar, 1843.

4. Glezer, O., Dalicho, V.A. Segmentmassage. Leipzig, 1955

5. Glogowski, G., Wallraff, J. “Ein beitrag zur Klinik und Histologie der Muskkelharten (Myogelosen)”, Z. Orthop., 80:237-268, 1951

6. Gogoleva, E.F. “New Approaches to Diagnosis and Therapy of Fibromyalgia associated with Spondylosis.” Ther. Arch., 4:40-45, 2001.

7. Heine, H. Lehbruh der biologischen Medicine. Stuttgart, Hippokrates, 1997.

8. Hubbard, D.R., Berkoff, G.M. “Myofascial trigger points show spontaneous needle EMG activity”, Spine, 18:1803-1807, 1993.

9. Korr, I.M. “The Neural Basis of the Osteopathic Lesion.” JAOA, 47(4): 191-198, 1947.

10. Kreymer, A.Y. Vibration Massage in Diseases of the Nervous System.

Tomsk University, Tomsk, 1987.

11. Mackenzie, J. Angina Pectoris. Henry, Frowde & Hodder & Stroughton, London, 1923.

12. Mezlack, R., Wall, P. “Pain Mechanism: A New Theory.” Science, 150 (Nov): 971-979, 1965.

13. Miehlke, K., Schulze, G., Eger, W. ” Klinische und experimentelle Untersuchungen zum Fibrositis-syndrom. Z. Rheumaforsch, 19:310-330, 1960.

14. Popelansky, Y.Y., Zaslavsky, E.S., Veselovsky, V.P. Medicosocial significance, etiology, pathogenesis, and diagnosis of non-articular diseases of soft tissues of the lims and back. Vorpr. Rheumat., 3:38-43, 1986.

15. Schade, H. “Untersuchungen in der Erkaltungstrade: III. Uber den Rheumatismus, in besondere den Muskelrheumatismus (Myogelose).” Munch. Med. Wschr., 68, 95-99, 1921.

16. Travell, J.G., Simons, D.G. Myofascial Pain and Dysfunction. The Trigger Points Manual. Williams & Wilkins, Baltimore, 1983.

17. Wall, P.D., Crowly-Dillon, J.R. “Pain, Itch and Vibration.” A.M.A. Arch. Neurol., 2: 19-29, 1960.

Epileptic Encephalopathies – Ayurvedic Herbal Treatment

Epileptic encephalopathies are a group of medical conditions characterized by epilepsy which is difficult to treat and usually progressive in nature. This group comprises of eight age related syndromes which include Early Myoclonic Encephalopathy, Ohtahara Syndrome, West Syndrome, Dravet Syndrome, myoclonic status in non-progressive encephalopathies, Lennox-Gastaut Syndrome, Landau-Kleffner Syndrome, and epilepsy with continuous spike waves. Usually refractory to standard anti-epileptic drugs, these conditions cause a progressive cerebral dysfunction and related physical, mental, and cognitive disabilities. These conditions are usually seen in early childhood and are believed to be due to brain damage resulting from excessive bursts of electrical impulses, during the maturation stage of the brain. Severe cognitive, behavioural and neurological defects can be seen with these conditions, which may even cause early death. Affected individuals who survive to their teens display a reduction in the symptoms of epilepsy; however, residual neurological and cognitive defects are significant.

Most of the syndromes included in epileptic encephalopathies need to be treated aggressively with a combination of new anti- epileptic drugs. These may partially control the convulsions: however, the overall prognosis in most affected individuals remains extremely poor. In such a scenario, Ayurvedic herbal medicines can be judiciously utilized as supportive therapy in order to treat the refractory convulsions, improve and/or prevent cognitive, behavioural and neurological deficits and related symptoms, and improve long-term survival. Though being traditionally refractory to standard treatment, supportive and additional herbal medicines, given in combination and in high doses for prolonged periods – often several years – can bring about significant improvement and maintain the beneficial effect.

Herbal medicines which are useful in these conditions need to perform the role of reducing excessive electrical discharge in the brain cells, and preventing brain damage, as well as preserving and improving the brain’s structural and functional ability to the maximum extent possible. Herbal medicines useful in the treatment of these conditions include Ashwagandha, (Withania somnifera), Brahmi (Bacopa monnieri), Shankapushpi (Convolvulus pluricaulis), Vacha (Acorus calamus), Jatamansi (Nardostachys jatamansi), Sarpagandha (Rauwolfia serpentina), Khurasani Ajwayan (Hyoscyamus niger), Pippalimool (Piper longum), Bala (Sida cordifolia), Yashtimadhuk (Glycerrhiza glabra), and Haridra (Curcuma longa).

Other herbal and herbomineral combination medicines useful in the treatment of these disorders include Bruhat Vat Chintamani Ras, Maha Vat Vidhvans Ras, Vat Gajankush Ras, Brahmi Vati, Sarpagandha Ghan Vati, Dashmoolarishta, Ashwagandharishta, Shankhpushpi Syrup,Saraswatarishta, and Unmadgajkesri Ras.

Ayurvedic Panchkarma procedures like Shiro-Basti, Shiro-Dhara, Nasya, Basti and full body massage followed by steam fomentation of medicated decoctions, may also be useful in the treatment of epileptic encephalopathies. Medicines like Nirgundi (Vitex negundo) and Dashmool (Ten herbal roots) are especially useful in these procedures. Shiro-Basti involves the retention of medicated oils on the scalp, while Basti involves the use of medicated enemas using oils or decoctions. Several courses of these procedures may be required in patients who are refractory to other treatments.

Ayurvedic herbal medicines can provide an additional as well as supportive role in significantly controlling symptoms, improving quality of life, and increasing the overall life span of affected individuals suffering from these conditions. Ayurvedic herbal treatment thus has a significant role to play in the management and treatment of epileptic encephalopathies.

Focus Group Suites – The Place to Have Your Next Off-Site Meeting, Training Session Or Seminar

O.K., you’re going to have an all-day training session, and you need a place to meet. So you call the local hotel and explain that you need a room for the day.

o In the morning you want some coffee, Danish, and fruit. In the afternoon, you’d like sandwiches and cold drinks. And maybe some mid-afternoon munchies as a pick-me-up.

o You need the session audio- and video-taped. And maybe an adjoining room it can be transmitted to, where observers can see and hear the proceedings in real time.

o Then there is the playback equipment necessary for showing your materials.

o And, finally, a host or hostess available throughout the day in case there are any other needs.

Now for the over-and-under pool: How long will it take for paramedics to revive the hotel’s salesperson from a dead faint? Because, as we all know, what I’ve just described has the capacity to send hotel personnel into an advanced state of apoplexy.

But don’t despair. There is a place where personnel will not be fazed by any of these requests; a place where, instead of a promise to “get back to you” after half the hotel staff has been consulted, you’ll get a smile and the words, “No problem.” I’m talking about a focus group suite: the next-generation training room.

As most people know, focus groups are informal panel discussions conducted among some number of people (usually about eight to 10, but it can range much higher). Typical focus group facilities can run three to five such discussions simultaneously. But some are even larger. Importantly, focus group facilities are ideal for training sessions. (Full disclosure time: I am the president and co-owner of National Qualitative Centers (NQC), a focus group facility with eight suites in downtown Chicago.

Let’s see why, by comparing a hotel’s capabilities to those of a focus group suite:

The room: A hotel meeting room is generic space. That is because the hotel never knows what it will be used for. Today, it is your training session, but tomorrow it will have a seafood buffet; the next day is a wedding reception; etc.

By contrast, our focus group suites are dedicated meeting rooms. You need 10 to 12 people sitting at a table? Or maybe a larger room that accommodates 50 to 60 people sitting auditorium-style? That’s what you get. Not because it hurriedly can be cobbled together in some way, but because that’s what it is.

Food and beverages: Ordering hotel food means being restricted only to what the hotel serves. And, oh, those prices!

But a focus group facility has no such restraints. Whatever kind of food you want, from whatever place you prefer, is available-almost always at far lower prices.

To research this article, I called a name-brand hotel within a few blocks of our office and asked how much it would cost to provide food and beverages for 15 people. The prices were staggering. Continental breakfast? $32 a head. Sandwiches and salads for lunch? $43 a head. Soft drinks? $6 a can. Focus group facilities charge about half this amount, and the food will be at least as good, usually better.

My favorite example is coffee. Hotels sell coffee by the gallon. Having checked five different hotels in downtown Chicago, the average price for that gallon of coffee is about $70. Two of the five charge $95 — plus a service fee of about 20 – 22%. That comes to almost $1 an ounce. Is that not unbelievable? Gas, at its highest, cost us a little more than $4 a gallon, but hotel coffee is $95 + 22% more: a total of $116!

Audio and video: The reason these services are so expensive at a hotel is that the equipment is not permanently installed. The A/V person has to figure out how many microphones are needed, put together a mixer and recorder, and then lay a few miles of cable covered by duct tape that, if you’re lucky, you won’t trip on. Plus, if you’re video-taping, the camera operator will be in the room with you as an added distraction.

But in a focus group suite, the audio and video capability is just like the room setup itself-permanently in place. All that’s needed is the flip of a switch. And the equipment? Other than the mikes, it isn’t in the room at all. Not even the camera, which usually operates from a ceiling-mounted location in the adjoining two-way observation room.

Two-way observation: If you’re at a hotel and want your staff, clients, or others to observe the session, you have two choices. You can stuff them in the same room as the training session. Or you can rent an adjoining meeting room and set up closed-circuit transmission there, by renting an additional monitor that connects to the training room with a few more miles of cable and duct tape. The cost? Slightly less than a king’s ransom.

But all of our focus group suites have an adjoining observation room with a two-way mirror and sound system. Observers sit in comfort, seeing and hearing the proceedings, while being non-existent to the training session participants. No extra room rental, no extra charge.

And, importantly, every observation room offers Wi-Fi as part of the standard service. (The hotel I contacted wanted $500 to provide Wi-Fi for 10 people.)

Video Conferencing: Try though you might, it is almost guaranteed that you will not be able to find a hotel meeting room with this service. If it exists at the hotel at all, it will be in the business center, not where you’re meeting. And it will cost an arm, a leg and assorted other body parts. By contrast, NQC has the capability of videoconferencing right in your meeting room, and at dramatically lower prices.

Auxiliary services: By this I mean printers, disc-burning capabilities, etc. At a hotel, they are in the business center, which may or may not be anywhere near where you are conducting your session. In a focus group facility, they are close by and easily accessible to you.

Hosting services: No hotel as a matter of course will provide on-call hosting services-i.e., someone in the immediate vicinity who can take care of any needs you have during the session. You can ask for one-but expect to pay through the nose. Focus group facilities offer hosting services throughout your session at no additional charge. At my facility we provide ongoing hosting services for all of our meeting rooms as part of the basic service.

There’s more to say about the benefits of using a focus group suite over a hotel meeting room, but I think I’ve covered the major areas. The next time you have any kind of meeting in downtown Chicago, I urge you to contact www.nqcchicago.com You won’t regret it.

Cerebral Stroke

Incidence of Cerebral Stroke:

Every year around 1% of people within the age group of 60 years to 65 years suffer from Paralysis because of Cerebral stroke. Below the age of 40 years occurrence of Cerebral stroke is negligible.

Causes of Cerebral Stroke:

Cerebral Stroke is caused by break down of blood supply to a part of brain. If for a small moment supply of blood to a part of brain gets stopped, that part of brain stops to function, which may result into speech disorder, a state of unconsciousness, or a serious problem of Paralysis or Coma in the affected person.

The break down of blood supply can be because of:

1. Brain hemorrhage: By sudden rupture of a blood vessel in the brain causing severe blood loss and damage to the affected region of the Brain resulting into non functioning of the organ controlled by the affected region of brain. the brain.
2. Thrombosis: Thrombosis is coagulation of blood in a blood vessel. Since the blood is in liquid state circulating in the blood vessels net work in the whole body. The coagulated mass of blood causes Clogging of very small diameter blood vessel of the brain by a clot formation. The affected part of the brain does not get the blood supply resulting into regional damage of the brain also impairing the functions of the organ controlled by the affected region of the brain.

a) brain hemorrhage:

10% to 15% of the Stroke Patients suffer from hemorrhage. It is a very serious condition and fatal in 25 to 50%. This requires immediate consultation from a Specialized Neuro Physician. High Blood pressure is the main cause of hemorrhage in 75% of the patients including this malformation of the blood vessel, local inflammation of the blood vessel, conditions like hemophilia or Brain Injury.
b) Thrombosis:

80% of the stroke patients suffer from thrombosis. It can be because of Diabetes, hypertension, High cholesterol in blood, Heavy smoking, sedentary habits. Because of this the vessels get constrained and deposit of thrombus causes blockage. Rheumatic heart disease patients are also once to suffer.

Symptoms:

Prior to the attack following symptoms are encountered like loss of vision, weakness of limbs and unconsciousness. As suddenly these symptoms are noticed they disappear also within a few minutes or an hour the patient becomes alright, but these initial symptoms should not be overlooked. If treated in time Cerebral Stroke can be prevented.

Prior to blockage of blood vessels patient experiences headache for some time and thereafter Cerebral Stroke occurs. during sleep and patient finds some part of the body is paralyzed and unconsciousness prevails. In some cases speech is lost. 10% patients have different symptoms like severe Headache, Vertigo, Vomiting and also may see Two objects instead of one.

In contrast on the other hand in the case of Cerebral Stroke on account of hemorrhage is sudden, when the patient is fully conscious and doing some work. The patient instantaneously goes into coma.

Investigations:

The patient should be immediately admitted in a hospital and put under the supervision of a Neuro Physician. Patients laboratory investigations like Blood Sugar, Urea, Electrolytes, ECG and CT Scan should be transported out to find the cause of Cerebral Stroke.

Treatment:

First 48 to 72 hours are very critical. Neurological advice should be taken based on the investigation findings and treatment started. Blood Pressure should be controlled and medication given for resolution of the thrombus from the blood vessel. Patient should be put on exercises in consultation with the Physiotherapist so that the affected part is rejuvenated.

Precautions:

It is necessary that Hypertension, Blood Sugar and Cholesterol is kept under control. Regular treatment should be carried out if the patient is suffering from Hypertension or having Cardiac involvement also.

Summary:

1. Cerebral Stroke patient has to take the medicines through out life so that there is o No relapse.
2. It can take months or years for complete recovery, which is a slow process.
3. Patient should be advised to do normal work.
4. Long period of disease may leave some temporary defects, which can be reduced by regular exercise.

Revitol Eye Cream Review: Revitol Properties Works

Removal of eye wrinkles, eye bags, dark eye circles, and puffiness was believed to be only possible through clinical surgeries. Back then, relieving yourself from skin aging problems, you would have to undergo plastic surgery or spend a lot. In these present times though, such problems can be resolved in less time and with less expensive thanks to worlds' greatest eyes creams such as Revitol eye cream.

There are quite a few creams on the market promoting to help remove eye bags, dark eye circles, wrinkles and eye puffiness. Among them is Revitol. This product was created by a promotent anti-aging skincare company in the US. Many Revitol eye cream reviews agree the product is very effective in combating the skin aging problems through its intensive formulation. Aside from anti-aging benefits, Revitol cream also has moisturizing effects. It has non-greasy texture and can be easily absorbed in the skin upon application.

Customers report that Revitol is effective in treating various skin aging problems. The product shows results in just a month of use, thanks to its powerful formulation consisting of Niacinamide, Chrysin, Bisabolol, and N-Hydroxysuccinimide. Niacinamide is composed of B vitamins and is essential for moisture retention and skin hydration. Chrysin is an antioxidant which has anti-inflammatory properties and is known to be without harsh side effects. Bisabolol is an anti-inflammatory, anti-bacterial, wound healing, and anti-mycotic component. N-Hydroxycinimide is responsible for diminishing pigmentation factor which causes the formation of dark circle around the eyes.

A good eye cream like Revitol can help boost your self esteem and confidence. Aside from the foregoing components, Revitol also contains a small amount of Idebenone. Some users may be allergic to Idebenone. In case skin irritation or allergic actions happens, it is strongly advised for the user to stop using the product and seek professional advice.

Revitol is odorless and can be availed of at a reasonable price. According to Revitol eye cream reviews, this cream contains natural ingredients, which are suitable for all skin types. The product not only promises skin from aging, but also helps in making the skin healthier and tighter. Using this product will help your skin feel smooth and young, with no greasy build up. The cream is quickly absorbed into the skin to start working at the cellular level, where it can really help to undo the handiwork of father time. Revitol cream is reported to be fast acting. What transpire after a few weeks use are fresh looking, glowing, and healthy eyes.

Alopecia Causes People to Treat Us Differently

The match of people with alopecia is not something to be taken lightly. They are having real problems with their hair condition. Bald spots seem to come and go for them, and may even cause them to go completely bald today. The troubles they have with their hair, their confidence issues and financial concerns for treatments are more than enough for them to handle at present. They do not need onlookers to add to their concerns. It's a wonder then why their alopecia causes the majority who have hairs to treat them rather rudely.

Maybe people are just born curious, but curiosity is different from rudeness. Little children may ask the why question to almost anything because they want to know and they are allowed to do it, even encouraged to do so. But as adults, people have developed the maturity to know when to ask, how to go about it nicely and when to keep their mouths shut. And they also also developed the talent of knowing when to glance, when to stare, and when to look away.

Education is the best tool to cope with curiosity and to stop appearing rude. When people know what it is, they do not ask anymore because they know and they understand it. When people understand something, they know how to deal with it. So they simply go about their daily activities, and when they encounter bald people on the street or in their workplace or at the party, they can simply be different to it. It's just accepting people as they are.

By knowing about alopecia, people gain understanding. Alopecia is a condition wherein people who are suffering from it tend to lose their hairs on one or more spots of their scalp, or lose all of them including the eyebrows and everything that grow from hair follicles. Its causes include hormonal influences, immune system dysfunction, other systemic problems, and all are mostly related to the genetic make-up of the individual.

Alopecia causes no pain to most and they do not need pity from anyone. It is not contagious. They are healthy individuals just with their hair problems. It is not like diabetes or hypertension, where though these diseases are not seen, they have more serious complications. Alopecia on the other hand, still allows those who have it to enjoy any activity they choose, with no food restrictions or drugs to maintain.

Many people with alopecia have accepted their fate. They go out, make friends, raise families, pursue hobbies, and enjoy their careers. They're just like everyone. They should be really really, for coming out of their shells and living their lives the best they can. Their stories somehow make one proud to know them, for the courage they have, their resolve to rise above their baldness. They could teach everyone a thing or two about life and humility and hope.

Instead of them being down for life, alopecia causes them to be more understanding of the world around them, often offering help and support to those who have alopecia like themselves.

Middle Ear Infections

Any infection of the middle ear is referred to as otitis media.

There are three types of this infection: otitis media with effusion, chronic suppurative otitis media and acute otitis media. Bacteria usually cause acute otitis media but viruses may also be involved. Symptoms are the sudden sunset of an earache, accompanied by fever and a generally sick feeling. The acute infection often firms or follows an upper respiratory or throat infection. This is treated with antibiotics and eardrops. If these prove to be ineffective, a needle or scalpel is used to make a small hole in the eardrum allowing the infected fluid to drain out.

This infection with effusion occurs when the infectious signs of the acute infection are absent but there is fluid present in the middle ear. Most of this this happens after the infection has healed but the fluid remains. However, it can also be caused by colds, barotrauma or poor functioning of the eustachian tube Eustachian tube malfunction occurs in children with cleft palates. Patients who have had acute otitis media often retain fluid in their middle ear for one to three months after treatment. When this happens doctors may continue antibiotics or use corticosteroid medications.

When chronic suppurative otitis media is present, the ear will drain for six or more weeks. A cholesterolat may also occur. A cholesterolat is an overgrowth of the eardrum skin into the middle ear. The first treatment administered is the use of antibiotics and eardrops. If this is ineffective, doctors may resort to administrating the antibiotic intravenously. When symptoms persist, they usually begin diagnostic testing that may involve audiometry and computed tomography (CT scan). Surgery may also be necessary.

All these types of ear infections can produce complications. Acute otitis media may cause the eardrum to rupture. It can also cause mastoiditis. Mastoiditis is an infection of the bone behind the year. Meningitis is another complication of this acute infection. However, both mastoiditis and meningitis are rare. These ear infections are commonly occurring in children and acute otitis media can recur. If it recurs more than three times in six months, parents should look for other causes. These could be allergies, immune deficiencies, sinusitis, or enlarged adenoids. Two bacteria that cause acute media are Streptococus pneumoniae and Haemophilus influenzae. There are immunizations available for these and your doctor may recommend them. Low daily doses of antibiotics may also be prescribed for weeks or in some cases even months. Another treatment is to insert tubes in the ears through the eardrum to drain the accumulated fluid from the middle ear.

The major problem connected with otitis media with effusion is hearing loss. When hearing loss occurs in a very young child the result can be a delay in speech and language development. If a child who is taking antibiotics has fluid in both ears for three months, it is recommended that ventilation tubes be inserted. This should also be done for a child who has fluid in one ear for six months. Not only are ear infections common in children but they are also the most common cause of hearing loss, therefore they need prompt treatment.