Symptoms From A Mild Rash

Symptoms from a mild rash can sometimes be relieved by the following:

Cool compresses with water or milk
Calamine – A nonprescription lotion
Aveeno oatmeal bath – A product you put in the bath to relieve itching
Oral antihistamines such as diphenhydramine (Benadryl)
A poison ivy rash will usually begin to appear 1 to 2 days after coming in contact with urushiol. The affected area will get red and swollen. A day or so later, small blisters will begin to form, and the rash will become very itchy. During this time, it’s important to try to keep from scratching the blisters. Bacteria from under your fingernails can get into the blisters and cause an infection. After about a week, the blisters will start to dry up and the rash will start to go away. In severe cases, where the poison ivy rash covers large parts of the body, it may last much longer.

Although it is often recommended that people learn to recognize the poison ivy plant (“Leaves of three, leave them be”), in practice, this is hard to do, since poison ivy and its relatives are often mixed in with other vegetation and not noticed until after the rash has begun. Keeping the skin covered in situations when exposure is hard to avoid is the best way to prevent the problem.

The clinical name for the skin irritation caused by Poison Ivy is Rhus Dermatitis . It usually starts as itching and small blisters within a few hours after exposure. Depending on how strong the exposure was and/or how sensitive the person is, that may be all there is to it. However, it may develop into an inflamed, swollen rash with open, weeping sores that persists for up to two weeks. Severe cases may require a visit to the doctor. Urushiol is absorbed into the skin within three minutes of exposure. If it is washed off quickly with dishwashing soap and water, the consequences will be less, but you are seldom close to a lavatory when you get exposed, so learning to recognize and avoid it is the best strategy.

Poison ivy rashes typically go away on their own within one to three weeks. In the meantime, you can use self-care methods and over-the-counter medications to relieve signs and symptoms. If the rash is widespread or results in a large number of blisters, your doctor may prescribe a corticosteroid, such as prednisone.

Using a weedeater to remove poison ivy will result in spraying your legs with poison ivy. If you are bare-legged and get scratches while splattered with sap from poison ivy, you may be headed to the emergency room.

Anosmia- The Invisible Disability

All human beings communicate [as do animals, reptiles and birds] through sight, sound, touch, taste and smell. To not have any of these senses is to be considered disabled. Lack of sight or sound is to be blind or deaf. Lack of the sense of touch is called Somatosensory deficit or disability. Lack of the sense of taste is known as ageusia and the lack of the sense of smell is called anosmia. Each of these disabilities is a communication disorder.

Anosmia, or the lack of a sense of smell, often seems – to those people whose olfactory systems are in perfect working order – to be the easiest communication disorder to live with. Yet, ask anyone who has had their sense of smell taken away from them and you’ll find that this sense is seriously underrated and taken for granted.

It’s quite true that no sense of smell means the sufferer misses out on the full impact of such delicious odours as rotting meat or hour-old baby poo. It means a drive past the local garbage dump is no better or worse than a drive past a field of wildflowers. Body odour has no impact and bodily gas expulsions are a complete non-entity.

The other side of the coin is, of course, that fresh-baked bread also means nothing, flowers are perfumeless, and the smell of love-partner or child leaves no impression at all.

Smells trigger memories and feelings, evoke empathy, explore social atmospheres. Without smell, the anosmic has no or restricted access to these important facets of daily life. Pheromones, the almost undetectable scents that cause attraction between humans, are a lost cause on the anosmic. Clueless is often an apt description for the person who cannot detect the “changes in the atmosphere” caused by human interaction.

A dangerous side to being anosmic exists as well: anosmics can not smell anything, gas leaks, chemicals, smoke, rotten food, or soured liquids. Being able to smell these hazards saves lives just as often as being able to see or hear impending danger. Anosmics need sensors in their houses that can detect and warn of gas or smoke and that can pick up the odour of dangerous airborne chemicals. They need more than their own experience to help with detecting turned food or liquids. They also need recognition that they need these things and, if necessary, the financial help to acquire portable sensors that can travel with them from home to home.

A person who was born without a sense of smell doesn’t need to be told. They knew it the first time someone close by let go with some bodily wind and they looked around mystified while everybody else groaned, moaned, and blocked their noses from the smell. “What smell?” says the anosmic.

The late-onset anosmic [usually as a cause of illness or head-injury] knows it when all of a sudden their food tastes bland. This sudden loss is known to cause depression, anger and affect appetite. Suffers swing between eating too much in a search for what they’ve lost or not eating enough because their food tastes like “soggy paper” or worse. Taste is approximately 75% flavor. Flavor is smell.

The person without the sense of smell needs other people to know it. Imagine the alienation, just for a moment, if you were the only one in your family who couldn’t see or hear, but nobody believed you. Anosmics the world over have this happen to them constantly. The blind or deaf person is not required to constantly prove their disability. The anosmic does. Friends and family of the blind and deaf do not forget that their loved ones cannot see or hear. Friends and family of anosmics repeatedly forget.

The blind and deaf do not hide their disability. The anosmic quite often feels the need to do exactly that. A blind person does not have their disability trivialized nor are they told “it’s all in their head”. Too many anosmics, unfortunately, do [even by doctors who really should know better].

I do not for a second wish to imply that vision or hearing impairment is an “easy” disability. They are far from it. I use them simply to show the invisibility of anosmia, and for that matter ageusia and the extra difficulties sufferers of both deal with. Such social difficulties and the effect they have on self-esteem and self-image impact, to varying degrees, on mental health. Many ageusics [people without the sense of taste] suffer in similar ways to anosmics. Often the two disorders go hand in hand, especially if caused by head injury.

Anosmics do not need their own carspaces or even for the most part require special treatment. They do need awareness, support, solutions and respect from friends, family and doctors. What help is there for anosmics? Ask anyone afflicted with this disorder and they’ll tell you, pitifully little.

Low Frequency Hearing Loss – What is it and What Causes It?

Most loss of hearing follows a standard pattern. As the person gets older, they lose the ability to hear the higher frequencies. By the time most people reach their mid-twenties, they can’t hear the highest pitched sounds that teenagers can hear anymore. Women and children become harder to understand than men. This is high frequency hearing loss — the most common loss of hearing and the form most hearing aids are designed for.

But what about the people whose loss is the exact opposite of this? The people that can hear women better than men and can’t hear the roar of machinery that bothers most sufferers? These people have low frequency hearing loss.

You can probably already tell that it’s uncommon. There are only a few things that bring about this condition.

The first and most common cause is Meniere’s Disease. It’s a rare condition caused by a weakening of the membrane in the ear, and in addition to low frequency hearing loss, it causes episodes of vertigo, uncontrollable falling down, nausea, ringing in the ears, and feeling that the ears are blocked up. Sufferers of this disease usually feel exhausted after these episodes. The low frequency hearing loss is one of the milder symptoms of this disease.

The second is genetic factors. Low frequency loss of hearing often runs in families, and many people with it can trace it several generations back. People with the genetic form usually start losing their ability to hearing lower frequencies in childhood. In many ways children with this form of hearing loss are more fortunate than those with others, since all the sounds needed for normal speech are audible, and they can learn to talk normally without the need for speech therapy.

The third possible cause is childhood illness. In some instances, diseases such as Measles and the Chicken Pox can lead to low frequency hearing loss, though this is very, very rare. The advent of vaccines for such diseases is making it even rarer.

People unable to hear low frequencies have different sounds causing them problems than the average high frequency sufferer. As said earlier, men will be more difficult to understand than women. In addition, consonant sounds are slightly higher-pitched than vowel sounds, and so they’re easier to hear. Thunder, car engines, appliances, and other machinery are often difficult to hear or inaudible. Traffic noises are also hard, which is one of the dangers of this form of hearing loss.

Tips to Get Rid of Dry and Itchy Hands

Fed up of Dry Skin? During cold winter months, dry skin problem gets intense enough and cause discomforts such as pain and unsightly appearance. Dry skin is a health problem that needs intermittent attention.You need to change erroneous dietary patterns and habits to get rid of dry skin.


Dry chapped hands, it is one of the biggest skin problems in winter season. These are caused due to reduced water and moisture content of the body due to harsh cold weather. Skin surface holds certain amount of water and moisture, and when it’s exposed to extreme cold conditions, water content decreases and results in dry, uncomfortable itchy hands. If chapped hands are not cured, a person may face difficulty in doing work without gloves and bacteria may enter the skin cracks causing eczema or other skin infections. A little knowledge will help you to get off all these problems due to dry skin. You need to care a bit to have soft and silky hands, which everyone wants to touch and feel. Here are some household tips through which you can make your hands feel wonderful.

Turmeric powder


Mix half tablespoon turmeric to 2 tablespoon fresh cream and then apply it on your hands. Leave it that way for atleast 15 minutes and you will see your skin glowing with a soft and smooth feeling. Turmeric is also one of the best natural antiseptic and it can be found in every kitchen. Cutting of finger and hands is a common thing while chopping vegetables or doing some work. You can immediately apply turmeric powder onto wound it helps to stop bleeding and aids in healing of wound.

Sugar and Oil


To remove dead coarse of skin, mix 1 tablespoon of oil with 3 tablespoons of sugar. Blend it to a consistency. Than apply on your hands and rub it for 5-7 minutes and rinse with warm water. This will make your hands soft and beautiful.

Honey and Lemon Juice with Oil


Mix 1 teaspoon oil with 1 teaspoon lemon juice and 1 teaspoon of honey. Apply and rub this mixture over knuckles, crusty elbows and other hardened areas. Keep it rubbing for 8-10 minutes and rinse off. This will nourish your skin and will keep it soft.

Potato Juice


Take a potato, wash it with water, grate it and extract juice from it. Apply juice on hands especially on finger joints and knuckles. Potato juice can also be applied over face, under eyes and scars, as it helps in eliminating scars and dark areas. Potato juice makes skin soft and supple.

Onion juice


Apply onion juice on minor kitchen burns. It immediately relives pain and reduces inflammation. You can cut an onion into 2 pieces and apply over the burned area. To remove dryness of your hands, try out a mixture of onion juice, rose water and glycerin. It really works! All these dry skincare tips will make your hands look beautiful and free of dryness.

You can use these tips on regular basis as once or twice a week. You must add food items rich in Vitamin E and essential Fatty acids. Drink plenty of water and take 7-8 hours sleep to make your skin glow. Everyone wants to have glamorous hands, and little care can do wonders for you. These days many new skincare products, moisturizers and body lotions are launched, which include natural ingredients. These products are also very beneficial to keep hands soft and smooth throughout winters.

Why Groundhogs Are Terrible House Pets

Thinking about a groundhog as a pet? Please read this article before trapping or charming one into your home. They are demanding animals and quite honestly belong in the wild. Is there any upside? Absolutely. Similar to a dog, my groundhog will lovingly greet me when I come home, but then he hastily scurries back into the crawl space and starts digging. If I had to do it over again, I would have chosen goldfish.

1. Hibernation. My groundhog hibernates in my basement all winter long. This may sound like a good thing, but when he wakes up in the spring, it’s a different story. Each year, right around March Madness, this little whistle pig comes climbing up from the basement. Not only is he very hungry, but he’s also looking for a new mate. Having to deal with a hungry groundhog in heat in an urban environment is rough to say the least.

2. Digging. These animals absolutely LOVE to dig. I usually have to replace the carpeting in my townhouse twice a year. Last July he dug right through the dry wall and wedged himself in between the walls. I had to call a contractor to help me remove him AND he bit me during the process. I had to get yet another tetanus shot.

3. Veterinarian Care. Not many vets will even agree to see a “pet” groundhog, let alone have experience in dealing with one. I only brought my little guy to the vet once and it was not a pleasant experience. The vet told me I shouldn’t try to domesticate a wild animal and she threatened to call animal control.

4. Not good with kids. When I first got my groundhog, I tried to get him comfortable around children. I assume he perceived the children as threats, which is why he started snarling so viciously. Thankfully no one was hurt. For safety measures, I always put him on a leash when we go out and I usually tie a piece of string around his snout so he doesn’t snap at anyone.

5. Special dietary needs. The pet stores don’t carry groundhog food, so I just feed him table scraps which may be why he weighs about 45 pounds and is very lethargic. His favorite snack is Bugles and I sometimes let him eat taffy and pretend he is trying to talk.

(No groundhogs were injured during the writing of this article)

Colostrum – A Way to Cure Psoriasis?

Psoriasis is a condition that is characterized by extremely dry, flaky skin that discolors and develops open breaks and sores. It is a condition that plagues many thousands of people around the world.

Psoriasis can be very embarrassing, as well as painful. Psoriasis sufferers’ skin becomes visibly flaky and covered with motley dry reddish splotches. The effect is very unattractive and can be devastating to one’s appearance.

Those who suffer from psoriasis are constantly searching for ways to manage their symptoms and control the periodic outbreaks that the condition brings on. One effective natural treatment/cure for psoriasis is colostrum.

Colostrum is the name for the first milk from the mammary glands of all female mammals immediately after giving birth. This “first milk” is a yellowish, thick liquid that will be produced during the first day or so after giving birth. Sometimes it continues for 2-3 days or more. This special ‘first milk’ is very important for new infants. It contains extra minerals, vitamins, and vital antibodies that protect from diseases until the infant’s immune system becomes strong enough to defend against these by itself.

Colostrum helps new small bodies resist and deal with pollutants that may be in the air all around them, keeping them from acquiring any autoimmune diseases from the beginning. The only known side effects of colostrum are that it seems to slow down the metabolic rate a bit. It also slows down the body’s fat-burning processes.

In all species colostrum is only produced for a very few days following the arrival of the newborn, and only begins to flow immediately following the birth. Human babies will get colostrum by breast-feeding. Adults can also receive colostrum’s benefits through taking supplements. All types of mammals produce colostrum in order to feed their young. It can therefore be collected from domestic goats, cows, horses or sheep. So colostrum is readily available from first milk from commercial farm animals.

There are several ways that the body can be helped by colostrum. It helps fight off harmful viruses and bacteria. It slows fat-burning, while at the same time encouraging the development of lean muscle mass.

Colostrum helps speed up healing processes of those who have been injured. It renews and rejuvenates one’s skin, keeps it looking new, youthful and healthy. It promotes intestinal health by helping to dispose of any excess waste materials. Colostrum works to keep joints functioning smoothly, promotes the growth of healthy cartilage. And finally, colostrum reduces anxiety.

You can find colostrum supplements either online or in many health food or vitamin and supplement stores. The key thing you want to look for will be that it says “first milk” somewhere on the bottle or package. Those who suffer from psoriasis use colostrum supplements for its natural ingredients that help to heal their skin sores and the damage to their skin. They also use it because colostrum helps prevent psoriasis outbreaks in the future.

The Good, Bad And Ugly Of Ergogenic Aids

From young to old, from beginner to elite, and no matter what the sport, there’s little doubt that sports supplementation is one of the hottest topics of conversation among sportsmen and women. It’s not just the prospect of maximising athletic performance by simply swallowing a few pills or sports drinks that’s so tantalisingly attractive; there’s also the nagging fear that if you don’t indulge, you might be left trailing in your competitor’s wake as he or she takes full advantage of the huge range of products that now adorn the shelves of retailers. But what are the real benefits of using ergogenic aids, are there any drawbacks and where on earth should you start?

Supplementation – a thinking athlete’s guide to planning a program

Most athletes at some stage in their careers use one or more dietary supplements – after all, when you invest a great deal of time, effort and money in training to improve performance, the extra investment in a supplement program seems relatively small. However, the financial cost is perhaps the least important of the issues that needs to be considered before using supplements. Athletes need to think hard and exercise caution in order to reap potential benefits without the drawbacks. There are a number of fundamental questions relating to sports supplement use, including reasons for supplement use and where to begin. Others factors which need consideration include; the pros and cons of supplementation; the role of multi-nutrient supplements; the value of two of the most ergogenic supplements; the possible benefits of antioxidant nutrients.

‘Tuning up’ performance – music and video as ergogenic aids

Although you might think otherwise, not all ergogenic aids come from bottles or tubs! According to some sports psychologists, the right sounds and images at the right time are not only uplifting for the spirit, they also help you train and perform better, and can therefore also be thought of as ergogenic aids. In particular, new research suggests that listening to carefully selected music and watching personal motivational videos can be especially valuable for athletes seeking to boost performances both in training and competition Andy Lane. a sports psychologist who has carried out some research in the area of these new techniques, and explains how they can be assessed and suggests ways in which they can be incorporated into training. Some of his findings have include the following: music can be used to enhance emotions and emotions have a powerful ergogenic effect on performance and an athlete’s response to music is highly individualised but can be assessed using the ‘music mood regulation’ scale. It has also been said that music can be as an ergogenic aid, but what is this music/mood regulation scale, how can you determine what types of music are most likely to enhance performance and what are the techniques required for putting together your own music and video sequence?

Research Round-up The latest research on ergogenic aids, with new studies different ergogenic aids have included:

Creatine serum and running

In recent years, other more exotic and expensive forms of creatine have appeared, which claim to offer performance benefits over standard creatine. One of these is ‘creatine serum’, a liquid form of creatine that is claimed to offer a number of other advantages over powdered creatine. Californian researchers examined the effects of ingesting creatine serum on cross-country runners; their findings noted that runners taking the serum had significantly lower perceived rates of exertion and better endurance. However, there was no noticeable improvement in the 5000m run times of those taking the serum, which lead them to conclude that their findings did not support creatine serum as an ergogenic aid.

Phosphatidylserine as a future ergogenic aid for endurance athletes?

Phosphatidylserine is a naturally occurring lipid, which is located on the inner surface of cell membranes in most tissues of animals and plants, but according to new research by a team of Welsh scientists, it could also have the potential to enhance endurance capacity when taken as a supplement. The research team took two groups of male endurance cyslists and asked one to supplement with phosphatidylserine for 10 dryas and the other to take a placebo. After a series of tests and comparison they noticed a huge increase in time to exhaustion during the V02 max test, up to two minutes, which although is evidence of phosphatidylserine as an erogoenic supplement, this is the first test to have come to this conclusion so more research will need to be carried out for a conclusive result.

Some Unconventional Treatments to Nail Fungus

People who are or have been afflicted with nail fungus will attest to the fact that it is a tough adversary to beat. There are many treatment options available including pharmaceutical topical and oral medications as well as natural herbal remedies. But they take forever to finish, are messy or are downright ineffective.

It is no wonder that some sufferers have come up with some of the most preposterous treatment options out of sheer desperation. Forget about mouthwash or vapor rub, as these prove mainstream and humdrum compared to our compilation. There are no medical studies to back up these claims. But we deem them worthy of publishing mainly to educate and to an extent humor our dear readers. But then again, maybe a few years into the future these outlandish practices will conquer the medical journals under proven safe and effective cures for nail fungus. But don’t take our word for it. Always consult a physician for all your health concerns.


Monistat is the common cure for feminine yeast infection. Judging from the drug indications alone, a female patient one day hypothesized that it might work for her nail fungus infection as well. She tried it and found it effective after a few months of diligent application on her infected digits. She started a ripple of endorsements until someone decided to post a testimonial over the internet.

Magnifying Glass

A brilliant guy thought of frying the fungus with a magnifying glass for 30 seconds daily. Nothing else is known about this case, whether it turned out to be successful or for how long he had to endure this treatment until he decided to spread the word.

Common Household Cleaning Agents

There have been many desperate patients who have blindly banked on the germ-killing action of their favorite household cleaning agents. If they work on the tiles, surely they’ll work on your toes! But then again, there’s never a good reason for anybody to try on their own flesh these harsh chemicals designed for efficiently cleaning inanimate objects. Tilex, Lysol, bleach, even swimming pool algaecide – name it, somebody has probably tried it on nail fungus.

Chelation Therapy

Chelation therapy is the treatment of heavy metal poisoning using chelating agents. It is also used as alternative medicine for autism and heart disease among others. It is exclusively administered by a physician and can be potentially fatal. There are reportedly a few people who have resorted to this treatment for managing nail fungus.

Try Urine

Somebody has actually posted a testimonial on urine as treatment for nail fungal infection. Come to think of it, it’s handy and free. It’s probably the urea, urine’s primary component, that did the job. But then again, we don’t want to bet on it.

Potassium Iodide

This chemical is widely used as a thyroid cancer blocking agent in cases of overexposure to radiation. Nail fungus treatment is an unorthodox use of the chemical agent and can pose serious a threat to thyroid health. Unless there is a real threat of radioactive fallout, we suggest that you keep away from this chemical and turn to other natural remedies to nail fungal infection.

Window Display – A World Full of Opportunity


Window display is retailer’s most controllable element in relation to image of the store and that the merchandise displayed must match the target consumers. Windows may communicate style, content, and price point. They can be seductive, exciting or based on emotional stimulus through stimulation, or evocation of all five senses. The best store windows can generate great excitement and are a talking point. They contribute to the shopping experience by entertaining pedestrians, while simultaneously communicating the products and services on offer.

For a retailer willing to exploit the full potential that a window gives, the image-building process can be exciting and have enormous potential. A fashion retailer, for instance, will often change a window weekly to show the latest items on offer. A glance into a shop’s window by a passerby establishes the time of the year and, very likely, a timely contemporary event. It might combine seasonal and festive points of the year such as Spring, Summer, New Year approaching, Diwali, Valentine’s Day, Mother’s Day etc. At other times the propping may be based on color schemes, materials or cultural themes.

Themes: Popular Trends-

A winning window display should have a theme. The theme should be the flavour of the season. Window display, covertly displays the image of the store i.e., whether a store provides cutting edge technology, or does it give great discount offer etc. Choosing the right theme for the window is often the most challenging part of the whole display design experience. Selecting a single theme for all the store windows and some interior display spaces can create a cohesive and inviting appearance. A few popular ideas for display merchandising are:

Seasonal themes – Appropriately timed spring gardening displays, summer beach displays, or winter holiday displays are all going to appeal to people strolling by the store window, since they are currently thinking about these things.

Colour themes – A variety of items in all shapes and sizes can create a wonderful display when they are all shades of the same color. This gives the business a chance to showcase many different products at the same time.

Odd holiday themes – Have fun with strange holidays, from celebrations of the pets to a day set aside for the sale shopping. With the hundreds of holidays that fill each year, there is sure to be at least one that is a perfect fit for the business.

What’s new – Show people the latest and greatest items the store is carrying right in the window. The display has to be done in a manner that generates a sense of interest in the people along with informing them about the store merchandise. A well thought-out display requires huge amount of pre- planning. One should take time to plan a display. One should consider what one wants to accomplish, chalk out a budget and determine a central theme. One can develop a display as a shadow box with all visual display tools, the merchandise and props placed in miniature inside it or one can sketch out the display on paper. The display should correctly place all materials and location of tables, windows, racks, mannequins considering their dimension to the window display. The lighting and the angle of the display should well thought off.

Elements of Effective Display-

An effective display should be a harmonious blend of following elements. The window display should be able to communicate the message in most subtle yet creative and effective manner.

1. Balance: the props inside the window display should be placed in asymmetrical balance rather than symmetrical balance as both sides of the display having similar weight tends to make the display look bulky and cluttered.

2. Size of Objects: when the props are placed inside the display then the placement of large and bulky items should be done first. Since placement of such items affects the balance of the display, any change or shifting of such items can lead to unbalanced display. Placing objects in different heights creates visual interest and keeps a person’s eyes moving around the display.

3. Colour: they help in setting mood and add feelings to the display. The first attraction is often created by the colour. Right selection of colour according to the theme can make the display look appropriate and trendy. Often the philosophy of the store is also reflected by the colour of the display. A retail store selling goods based on a philosophy of being inspired by the nature then the colour palette of the window display carry colours of the nature.

4. Focal Point: in order to look as complete whole the display should have a focal point. A point of main emphasis to which all other props leads to. For this to happen, the product and props/signage and background should come together.

5. Lighting: lighting plays an important role in creating an ambience with in the display. In creating theme often the background is muted by spread lights and the specific product that is the focal point are accentuated with focus lights. In lighting there different lights that are used for day time and night time. The angle of lighting, the softness of brightness of the lights, luminosity of the display should be taken care of. The lights should be placed in such a manner that they don’t create shadows, until such an effect is required.

6. Simplicity: in want to display more, people often make blunders with their display. The display should also act an instrument of interest and surprise. The products showcased in the display should hold the interest of the consumers’ to an extent that out of curiosity they are forced to enter the store and check out what else is there in the store. It is important to understand that less is more and one should know when to stop adding any more items.

Window Display Types –

According to the size of the shop, the location and the desire of the retailer the display windows can be of following types-

1. Flat windows: storefront glazing is projected as far forward as possible and built in a straight line, with an entrance door aligned or set back from this line. Such window types are most commonly found.

2. Arcade window: they extend from a store’s entrance set back between two windows, which allow a store with less front space to increase its windows space in which to show merchandise.

3. Angled windows: they look similar to flat display windows but are angled out. This is often done to remove monotony of flat windows and the add interest to shop by giving three way look of merchandise.

4. Corner windows: corner windows are specifically designed for those shops located on corner properties. They have two sides of window to display their merchandise.

According to Kemal Yildirima 2007, consumers seem to have a more positive perception of flat windows than arcade windows with respect to promotion, merchandise and fashion. Compared to females, males evaluated the store window more positively.

According to the service that a window requires they can be divided into-

1. Closed Windows: they are most often used in department stores. They resemble a room, which have three solid walls and an entry door. They are the ones which require a lot of planning in order to transform them into “showstoppers”. They often require lots of merchandise and props to fill them up. As these windows can only be seen from the front a lot of detailing is done beforehand.

2. Open Back Windows: These windows have no back wall, but may have side walls. Some retailers prefer them because they let in lots of natural light and they make the interior of the store visible from the outside. One has pay to attention from to all angles when dressing this type of window as they can be seen from all sides, both inside and outside the store. Customers also have access to this type of window (meaning they can walk up and touch the display), since it is not enclosed in a room.

Major Points for Retailers-

Form the moment the concept of store is conceived, the understanding for creating an effective window display should be acquired. Starting from the type of window display, the materials used in construction and the glass used should be assessed and placed for easy and secured display. Besides constructional part, creative aspect should be planned meticulously in advance to create a dazzling effect. However, there are also practical concerns to address. Before one begins, there are certain practical points that retailers should be keep in mind.

1. Grab their attention. First and foremost, a retail window display must be eye catching. It takes only a few seconds to walk past a store window. If the display doesn’t grab their attention, the sale is lost. The priority should be to divert the focus of the shopper to one’s store. The store windows should be such that it differentiates one’s window with that of competition next door and also across the street. The onlooker even if not interested to buy the product at that moment should carry the display in their minds. Such technique adds a recall factor to the store and often leads to purchases in future.

2. Work with your vendors. Many retailers neglect to contact their vendors for help on retail window displays. This should be avoided. In order to create a more honest and updated window display it is essential that the vendors are contacted and recent posters, banners and retail POP displays should be acquired and placed in store windows. The vendors too would be delighted to have a retail outlet which likes to display their recent products. This form of alliance not only keeps both sides happy but also decreases budget of the display.

3. Work with artists. Hiring an expert can be costly, especially when one is starting a showroom. In such a scenario one can hire a new talent which can provide local, cheaper and newer concepts of window display. For example, a new retail outlet selling traditional handicrafts, might hire a local artist to create large paintings of old-fashioned textile designs. Alternatively, art galleries can be approached to hire interesting pieces that can express the theme and one can build a compelling retail window display around it.

4. Social cause. A good deed deserves another, if one allows a part of the windows for use to local non-profit organizations that are promoting a good cause; often such a display attracts more attention as people desires to know about the cause that is being promoted. Such window displays used for community projects creates good will for the retailer.

5. Show your holiday spirit. There is no other attraction then to see a coming holiday season display. People often love to see new products that will be launched for the coming season. If the retailer uses such holidays, even obscure holidays, then they can cleverly promote one’s store with marketing messaging that tie with the holiday.

6. Think outside the window box. When consumer enters the store after seeing a good display, the store should too carry the same vibrancy. Cleverly placed displays, posters etc. often help consumers to reach the product they want inside the store. Different and innovative ways should be used in order to use the outside of the building in addition to or in conjunction with the window displays.

7. Use of lighting. Retail window displays should be well-lit day and night. Even after the store is closed, lighting up of one’s window displays strategically, can create marketing even while one is not in the store. Good daytime lighting is also important as it helps to avoid shadows that can limit the effectiveness of one’s window display. Different lighting techniques can be used where, specific products can be placed under spotlight and if the window design simply features one’s brand/image, rather than specific products, then balanced lighting can be used throughout.

8. Be a quick change artist. Stale window displays are quickly be tuned out by passers by. It’s a good idea to change your windows at least every month. Smart retailers put in place a window display plan for the year and then execute the plan. In that way, one knows when there will be a changing of windows, and one can prepare accordingly.

9. Keep windows clean. Nothing ruins a retail window display faster than a filthy window. The windows should be cleaned to maximize the effectiveness of one’s window displays.

Like any other aspect of retailing, creating an attractive display takes a little skill and lots of trial and error. One should keep working at designing eye-catching and innovative ways to make retail store profitable through visual merchandising. Once the window display is installed, one shouldn’t forget to keep rotating merchandise with fresh merchandise and replacing any items that have become soiled.

5 Common Herbal Remedies For High Blood Pressure

Hypertension is the medical term used to describe high blood pressure. Blood pressure is a measurement of the force against the walls of your arteries as the heart pumps blood through the body.

Blood pressure readings are given as two numbers, 120 over 80 (written as 120/80).

The top number is your systolic pressure. It is considered high if it is over 140 most of the time.

The bottom number is your diastolic pressure. It is considered high if it is over 90 most of the time.

One or both of these numbers can be too high. There are many reasons why your blood pressure can be high sometimes it is due to heredity, ethnicity, diet, excess salt, obesity, stress or it can be brought on by another disease like kidney failure or endocrine disorders. Even worse your more likely to get high blood pressure as you get older because your blood vessels stiffen with age, that’s not surprising everything seems to go to pot as we get older.

Also consider when taking a reading, getting a high reading on one day, and normal readings on other days could be due to other factors for example one day I didn’t drink enough water during exercise, so I was very dehydrated – my blood pressure reading came out to 148/92 – when it was taken again later after I had water and rest it read 120/80 that is why it should be 148/92 or around that level most of the time for me to have high blood pressure.

The good news is that high blood pressure/hypertension can be controlled with diet and exercise.

Since I am prone to high blood pressure (family history) I have done a lot of research on the internet and in the library, where I have discovered 5 common herbs that can be used to control your blood pressure. The best part is that these items can be found in your local grocery and you won’ t have to spend a small fortune at some health food store or even at GNC.

1. Garlic – the British and Australian researchers have done studies where they have concluded that garlic reduces blood pressure significantly. One precaution garlic is an anticoagulant and may cause bruising or delay blood clotting.

2. Celery – this one is especially surprising to me – celery maybe used to help relieve gout, insomnia, high blood pressure and high cholesterol. The Chinese have been using celery as a treatment for high blood pressure while of course we use pills. Precautions celery has a very high salt content which is known to raise blood pressure in some people also long term use of celery can deplete your potassium levels.

3. Pomegranates – like most fruits are filled with powerful antioxidants -Israeli researchers have found that subjects who drank at least 3 ounces of juice daily for one year reduced their blood pressure by 21%. Pomegranate juice antioxidant power is higher than what can be found in red wines or teas, research has shown it to effective in treatment for heart disease, stroke, high blood pressure, diabetes, and cancer. Preliminary studies show the juice maybe effective for use to prevent inflammatory diseases, and bacterial infections, plus it boosts your immunity. Expecting a baby this juice helps babies brains develop normally and protects their brains against prenatal brain injury.there are no precautions listed but since it is kind of sour check your sugar content, you don’t want to wipe out the benefits by drinking something that is overloaded with sugar.

4. Cocoa – now this is just awesome if you ever needed an excuse to indulge here it is but it has to be dark chocolate. Researchers having discovered that dark chocolate was higher in antioxidants than tea or red wine started to look into whether dark chocolate can help with heart disease, stroke, and high blood pressure. German researchers have found 3 ½ ounces of chocolate consumed daily was just as effective as taking a daily dose of your blood pressure pills. Things to watch out for chocolate does contain caffeine not as much as coffee but it can still mess with your sleep and of course some people might be allergic.

5. Ginger – the New England Journal of medicine published a study linking the use of ginger to a reduction of Heart disease and strokes because it helps lower blood pressure and prevents clots. On a personal note I have used ginger to help with nausea it is very effective for that purpose.

As with anything, even herbal remedies always check with your doctor first before using natural remedies and use common sense, over use of even natural ingredients can be bad for you. However, adding natural foods and ingredients can lead to a healthier diet which is always good for you in long run.

Functions of Cholesterol

Cholesterol is the fatty and waxy lipid solution circulating in the body providing protective coating to the arteries and its surrounding walls. It also produces hormones and keeps the fat level intact in the body. It is said to be prevailing in every cell of the body. Despite being very important and useful still it becomes a threat once it crosses its set limit. Generally cholesterol is carried in packages through lipoproteins in the body. Broadly lipoproteins can be divided into two categories, firstly High Density Lipoproteins or good cholesterol and secondly Low Density Lipoproteins or bad cholesterol.

According to the experts HDL is very important for the body as it provides energy and also fulfills the fat requirement of the body. Our body is capable enough to produce maximum level of fat for the body but we still intake extra fat by consuming meat and dairy products. If we move on to wider perspective and just ignore cholesterol’s negatives then it contributes to be very important part of the body. The first and foremost function of cholesterol is to keep the cell membranes of the body intact. It regulates the fluidity of cell membranes and makes sure that they are not too rigid and not too fluid. Apart from this it also boost the mental performance and make you outshine others. Very few know that it not only build strong bones but also strengthen muscles resulting in healthy life. Cholesterol is said to form a protective coating to the body and arteries so that we remain away from infectious diseases. Experts feel that cholesterol is the best solution that regulates body sugar along with repairing damaged tissues.

Cholesterol is best source of getting energy, libido, fertility and vitality, moreover it also aids in digestion which is very important for the body. It also performs the most vital and important function by supporting nervous system at the time of sleep. Cholesterol not only helps in connecting neurons to the right places but is also a necessity of growing. In digestion too cholesterol plays important role as liver uses cholesterol in synthesizing bile acids. Then those synthesized bile acids are secreted into intestine where they are generally used to mix fat with water soluble enzymes that actually digest them. Cholesterol is also termed as precursor to maximum of steroids as it not only builds hormones but also maintains and regulates them. But the bottom-line remains that despite having many advantages still can be very dangerous.

thalassemia: causes and treatments


Thalassemia is an inherited blood disorder, a type of anemia that affects the production of hemoglobin.

Hemoglobin allows red blood cells to transport oxygen throughout the body.

Mild cases can often go untreated but more severe cases require medical attention as well as lifestyle changes.

Symptoms of Thalassemia include irritability, jaundice, dark urine, trouble breathing and slow growth in children.

What is Hemoglobin?

Hb is an iron-containing metalloprotein. In normal adult humans, the metalloprotein is composed of four globular subunits of Hb (two alpha subunits and two beta subunits), each carrying a heme group.

In turn, each heme group carries one iron atom that binds one oxygen molecule. In total, one adult human Hb protein typically carries four oxygen molecules.


Hb transports oxygen from the lungs to body tissues, releases oxygen for cell use and then returns the carbon dioxide produced in the tissues to the lungs, to be exhaled.

Alterations in the structure and function of Hb can destroy RBCs, causing anemia.



Four genes (two from each parent) are vital for normal levels of alpha-globulin, and two genes (one from each parent) are vital for normal levels of beta-globulin. Any mutation in a globular subunit gene can alter the protein’s structure and function. The two categories of thalassemia are alpha-thalassemia and beta-thalassemia, described by the globulin chain that is underproduced because of the mutation.

Normally, when the metalloprotein folds into its unique shape, each alpha subunit pairs with a beta subunit. In thalassemia, the excess of normally produced component accumulates and destroys the red blood cell. The severity of the disease depends on the number of genes that are mutated.



Consult doctor 1st.

Administer a blood test and look at your symptoms to determine the severity of your thalassemia.

If the test shows low levels of hemoglobin and your symptoms occur regularly, the doctor will recommend for treatment.

Get regular blood transfusions if your doctor recommends it. Severe cases may require eight or more transfusions per year.

Take iron chelators to decrease the amount of iron in your blood. Blood transfusions increase iron levels, which puts you at risk for heart, kidney and liver disease.

Get a bone marrow transplant if your doctor feels it is necessary. The risks are high in this type of operation.


Change your diet so you consume low amounts of iron and adequate amounts of calcium, vitamin D and zinc.

Drink at least one cup of green tea per day. The tannins in the tea help prevent your body from absorbing excess iron.

Avoid infections by practicing good hygiene, avoiding people with contagious illnesses and properly caring for injuries. Cover open wounds with bandages.


A person who has thalassemia must stick to a specific diet. Foods that are considered healthy for most people can cause serious complications for thalassemia patients.

Thalassemia is a group of genetic blood disorders that can cause life long health problems.

That’s why it’s important to know which food a thalassemia patient can and cannot eat.


Avoid foods that contain iron. Some thalassemia patients must get regular blood transfusions. This causes an excess build up of iron in the body which can damage the heart and other organs.

Proteins that are high in iron and should be avoided include liver, oysters, pork, beans, beef, peanut butter and tofu.

Grains that are iron rich include flour tortillas, infant cereal, and cream of wheat.

Fruits and vegetables that contain iron and should be avoided include prunes, watermelon, peas, broccoli, raisins, spinach, and leafy green vegetables.

Eat plenty of foods that contain calcium. This is extremely important for keeping the bones strong and healthy.

This is crucial for people who have thalassemia since frail and brittle bones can be a complication of the disease.

Dairy products are a good source of calcium. An added benefit is that dairy products reduce the body’s ability to absorb iron.

Include vitamin D in your diet. Vitamin D is needed so that the body can absorb calcium. Vitamin D is contained in eggs, dairy products and fish.


Penis Thickness – How Thick is Your Penis and Can You Increase Your Girth?

Penis thickness is more important than length to some people. The average girth of the adult manhood is at around the 5 inch mark. Impressive penis thickness would be somewhere in the 6 inch to 7 inch mark. There is a simple test called the dollar bill test to see how good your penis thickness is.

The US Dollar bill is 7.4 inches in length. Wrap it around your erect penis at the middle of the shaft and see what the measurement comes out to. Depending on your penis thickness, the dollar bill will either tightly hug the penis or go around very easily with a lot of slack. If the dollar bill fits tightly around your penis, you have exceptional penis thickness and must be experiencing the great pleasures it can offer. A shaft with good girth increases the pleasures of sex for both the male and the female as its larger size triggers more surface area nerve endings in both the vaginal walls as well as the penis itself.

Do you have to settle for the girth that you have?

No, you need not settle with what you have. Enlargement is an absolutely reasonable and efficient process as long as you choose a right method. However, one should be realistic about their goals. It is just not possible to have a bigger penis overnight. Also, it’s important to stay away from pills and pumps that will give you very marginal gains that last just a few hours. Today, one will come across loads of advertisements that come with a promise of overnight results. These promises are merely advertisement gimmicks. By nature, it is not really possible to achieve long lasting results in a matter of few days. Like everything else in life, penis enlargement will take time because it is not an overnight process. So, stay away from false advertisements and costly tools. Most of the pills and penis enlargement tools will not only burn your time but also your hard earned money. At the very best, you will achieve temporary gains, which will fade away quickly. As they say, “Easy come, Easy Go”. I hope the point is clear now.

Wise choice for male enhancement.

Realistic penis enlargement takes about 4 to 8 weeks where one could achieve permanent gains in penis thickness and length with the help of penile exercises. Most of the time, one will have to devote at least 8 weeks to achieve significant results. These exercises are completely natural and in fact do more than size enlargement by actually improving the health of the penis.

How to perform penis exercises to increase penis girth?

To increase penis girth, it’s important to improve the blood flow to the penis. In other words, doing exercises that improve the flow of blood to the penis will increase penis girth. The method of increasing blood flow to the penis is called as milking or jelqing. Penis exercises are generally performed in semi-erection state.

To perform the penis girth exercise, one needs to place one’s index finger and thumb in an okay position around the base on one’s penis. One needs to have a good grip on the penis. However, one should not hold the penis very tight. What one should do is trap the blood in the penis and hold it in that position.

Once one maintains a good grip, one need to glide one’s hand along the penis shaft. This allows one to force more blood to the manhood area. By doing so, one will be able to gain larger penis girth over a period of time.

Lower Blood Pressure Through Buteyko

Can a breathing technique used to control asthma help you to lower blood pressure?

It’s a technique that’s found increasing success amongst asthmatics in recent years, but the Buteyko method is now gaining recognition for its ability to lower blood pressure too. Ironically, Buteyko was initially developed in Russia as a way to relieve hypertension, a fact that has since become obscured by the method’s success with treating asthma.

In fact, Buteyko has been found to have positive effects on a wide range of breathing-related conditions including not only asthma and high blood pressure but also sleep apnoea, snoring, emphysema and stress and anxiety disorders.

What is Buteyko breathing?

The principle behind the Buteyko method is that we’ve conditioned our bodies to over-breathe or, in other words, to hyperventilate. This can come about in a number of ways but stress is often a contributing factor. Whatever the cause, the results are unbalanced and therefore unhealthy levels of oxygen and carbon dioxide in our blood.

While it’s true that our bodies require steady and sufficient supplies of oxygen, this life-giving gas is rendered useless if not correctly balanced with carbon dioxide. But our fast and erratic breathing builds up excess levels of oxygen along with insufficient supplies of carbon dioxide.

So, contrary to popular belief, it’s not more oxygen that we need but more carbon dioxide! Furthermore, the deep breathing so frequently advised for health purposes only makes matters worse by provoking hyperventilation. This is why so many people complain of anxiety or other ill effects encountered through deep breathing.

The Buteyko method seeks to redress this by balancing the body’s levels of oxygen and carbon dioxide. It achieves this by teaching practitioners to inhale through the nose rather than through the mouth, to significantly slow their rate of breathing and to breathe much more shallowly than most people tend to do.

Breathing shallowly may seem counter-intuitive but the effects of too much oxygen are clear. Each of the recommended changes in breathing helps to limit the amount of oxygen we take in while increasing levels of carbon dioxide. The result is a better balance of gases and thus healthier blood chemistry, all of which produces an increased feeling of wellbeing.

So what does this mean for sufferers of high blood pressure? Medical experts know that gas levels and other aspects of blood chemistry play a vital role in regulating blood pressure. And of course our breathing is largely responsible for delivering the correct balance of gases.

Breathing: it’s not something we often stop to think about… it’s just natural, isn’t it? But the fact is that breathing is not a simple linear equation. Not only the amount we breathe but the way we breathe determines delivery of the correct gas mixture in a similar way as a carburettor. A tune-up using the Buteyko method appears to be an effective adjustment for many people fighting high blood pressure.

The method offers one further benefit that’s often overlooked: oxygen and carbon dioxide are not the only gases involved with blood pressure. Nitric oxide is an invisible gas that plays a critical role in regulating it. Low levels of nitric oxide cause blood vessels to contract and raise blood pressure while increased levels relax and dilate blood vessels, thus lowering blood pressure.

Nitric oxide is produced in our cells – we don’t inhale it from the atmosphere – but it turns out that the nasal sinuses are major producers. Inhaling though the nose as practiced by the Buteyko method helps to provide a steady, high supply of the gas. The effects of elevated levels of nitric oxide to reduce blood pressure are well documented and give a boost to the therapeutic claims of Buteyko and similar methods of breathing.

Last but not least, Buteyko breathing has been shown highly effective at reducing stress, a major contributor to and sometimes an outright cause of hypertension. Unlike many other methods of stress management, Buteyko and similar methods of breathing can effectively relieve stress within just a few short minutes. In fact, regular practice of only 10 to 15 minutes a day has been shown to produce lasting reductions in both stress and high blood pressure.

Of course, the Buteyko method is not a miracle cure (as if such a thing existed). High blood pressure is a complex condition with many possible causes; problematic breathing is just one of them. Having said that, Buteyko and similar methods of breathing are totally safe and natural when not taken to extremes and offer a huge range of benefits. These methods are definitely worth fitting into your life, especially if it’s a very busy one!

Speaking of similar methods, a practice called slow breathing, often used with the help of biofeedback machines or music programs, is a well-established and clinically proven method of natural blood pressure control. Slow breathing and Buteyko are widely thought to be conflicting methods but deeper examination reveals that they are actually very similar in practice. The impressive results being gained by both methods reinforce the principles behind breathing for better health. And seldom do you find something so safe and natural that is also so effective.

Depression and Dehydration

At some point or another in our lives, almost all of us are going to feel a sense of depression. Some of us feel it as a result of something that is going on in our life, such as the death of a loved one or other sad event. There is nothing wrong with feeling depressed in this way but there are times whenever depression becomes chronic and it is then considered to be a clinical problem. This type of depression needs to be dealt with, preferable in naturally so that you are able to cope with the feelings that you now deal with. If you deal with it properly, you may be able to actually overcome it.

One of the things that may be behind your depression and has helped many people to overcome these feelings that they are having is dehydration. Very few of us drink enough water on a regular basis in order to keep our bodies hydrated and the vast majority of us have been severely dehydrated for most of our lives. This can cause a number of problems in the body, especially considering the fact that we are made up of water for the most part. In order to overcome depression and to bring balance back to our body, you might find it necessary to hydrate yourself properly.

Many people feel that they drink enough during the day but if they were to actually count it up, they really may only be drinking a couple of glasses of water per day, along with some sports drinks and perhaps even sugary soda. In order to hydrate your body properly, you need drink at least half of your body weight in ounces of water every day. You should also make sure that you are taking sea salt regularly so that you retain the water long enough for it to do its job. A combination of these two things will help to bring a balance to your body that may just be able to take care of the depression that you are dealing with.

Of course, there may be other steps that you need to take in order to overcome the depression entirely but by hydrating yourself, you’re bringing your body and mind into a healthy state. This gives you the best opportunity to be able to overcome your depression and to combat it whenever it happens to crop up again.